The digital marketing landscape has evolved exponentially over the last two years, igniting new innovative ways to target and reach an audience over the web. Facebooks kick-arse ad targeting and segmentation, hyper-local social deals, geo-target mobile apps, enhances of Google’s search algorithms and the impact on seo from brand popularity and social influence, social media [...]
Director of Internet Marketing – Character of ‘Great’ Leadership
In my 11 years experience working in direct and indirect capacities with some well known national brands, I’ve seen leaders (directors, VP’s, managers, etc.) come and go. And in these foul economic times as companies start their South Beach diet to cut fat throughout the organization, the emphasis on your worth and your value to [...]
