Recently Google announced they’re would be making Search more secure. Secure in lament sense means rather than searching google’s engine from http://www.google.com, you may be searching Google via https://www.google.com (note the ‘s’ in http). What does this mean and how does it impact businesses and their Search strategies, especially SEO. Google will begin redirecting users who [...]
Tips: SEO Mistakes 101
An SEO 101 topic, many times inexperienced digital marketers or webmasters makes simple SEO mistakes that shatters an SEO campaign. Below are a few reasons why an SEO Campaign isn’t effective or note working, and how to fix it:
Tips: Bad Link Development
It is true that all Link building or link development efforts will not contribute to great rankings. Too many spammy links can even get you listed out of the SERP’s (search engine result pages). The following helps the beginner understand link development tactics better off avoiding. Unless you’ve got an art for blackhat link development, [...]
Tip: Link Building in Post Panda World
Pay more attention towards relevant content, traffic sources and conversions rather than emphasizing on Page rank. Old link building methods are just not that effective in this Post Panda world (what is Google’s Panda update) and you need to switch to these new link building strategies that will give your website a boost, or learn [...]
Tip: Link Building
Link Building counts for the credibility, and contributes to reputation, of your website. The more credible and reputable, the higher search engine rankings you’ll receive, and aims to accomplish the goal of attaining search engine positioning within the ‘Golden Triangle’ (top 3-4 search results) that drive more than 80% of click thrus from Search. Here [...]
Tips: SEO & Social Bookmarking
Social Bookmarking websites attract a considerable amount of user attention and are still a significant part of any organic SEO campaign. Most of these websites use No Follow attribute so as not to pass link juice to websites that they don’t trust. But here search engines are not the entire limit of the world, there [...]
Tips: Google’s Panda Update
Recently Google announced a major algorithm update on how it ranks websites and this affected almost 12 % of the search engine results. “Panda Update” named after one of the Google’s engineer was designed to get rid of low quality websites-websites with copied and low-value content that is of no use for the readers. At [...]
Tips: SEO & Internal Link Value
Internal links of a website is one of the most neglected aspects of SEO in many cases. Although inbound links do not carry same value as by external links, they are important to help search engines understand site architecture, internal flow of PR, indexing of more pages and leverage the use of anchor text within [...]
SEO Octagan: Google vs Content Farms
There has been a lot of buzz this past week about Google’s latest algorithm update, labeled the “Farmer Update,” performed in February 2011. This algorithm update from Google aims to take on content farms; spammy, low-quality content sites that have been crowding their search results. “Our goal is simple: to give people the most relevant [...]
Google Page Rank – Schooling the Scholars
A common tactic of increasing page rank to improve organic search results is to align your site with authority sites in your business vertical, industry or just plain gorilla PR sites. This is all worked into Google’s algorithm to help determine a sites reputation, thus position in Google’s SERPs (Search engine result pages). One recent [...]
